In addition to logo development, the project called for creating a strategy to reduce packaging waste at baseball games. Nostalgic script from by-gone days inspired the logo. Fans can re-use their ‘Game Seasoned Nuts’ package game after game, or even store a prized baseball. Season ticket holders get the branded can holding their tickets, a coupon for nuts, and a baseball signed by the players.
Semi-Finalist, 2013 Adobe Design Achievement Awards
Finalist, GDC 2013 Salazar Awards